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Tung Chung

(852)9549-3699

Marie Pottiez is a Creative Freelance based in Hong Kong. 

Creative Copywriting - Work

Filtering by Category: Digital Marketing

Nivea - Fatigue Index

Marie Pottiez

Web banners

Client / Nivea®
Agency / Rapp France
Publication / Reco 2013

New NIVEA Q10 minimises the appearance of pores with a formula that suits the needs of combination skin. Result: smoother, younger-looking skin with an even complexion and refined pores. The complexion is revitalized.

The brief
Nivea Q10 Cream is like a good night of sleep. How can we push people to discover this brand new product?

The idea
As the banner appears on real time, the reader feels immediately concerned. She clics to discover what she’s going to see on the mirror on the next morning. She has to select her plans for the night. according to the answer, the fatigue level automatically varies on the right. The reader discovers her fatigue level and how she will look like the day after. The level of fatigue unblocks a voucher, as a video game would do. 

Orange - Agent 00X

Marie Pottiez

MOBILE APPS

Client /Orange®
Agency / Uzful
Publication / 2013

On the 26th of October, the new James Bond is on screen. In the mean time, Sony® introduces the new X-Peria T®, that is known to be James Bond’s favorite phone. 

The brief
Orange would like to  take advantage of the imminent arrival of Skyfall, the new James Bond, to promote the X-Peria-T®, James Bond’s favourite smartphone.

The idea
An mobile Apps to discover which secret agent we are. Every puzzle will has its answer thanks to the X-Peria T®'s numerous qualities.

Nicotinell - Tchao!

Marie Pottiez

BANNIERE WEB

Client /Nicotinell®
Agency / Rapp France
Publication / 2013

Nicotinell est un médicament indiqué dans le traitement de la dépendance tabagique afin de soulager les symptômes du sevrage nicotinique ciblant principalement les femmes.

The brief
Comment entrer dans l'univers des jeunes femmes et les interpeller sur leur dépendance?

The idea
Jouer sur les papotages entre copines en ouvrant la discussion sur ce qui pourrait être des querelles avec leur petit ami ou leur meilleure amie.